Esports Vogue Group has introduced that legacy style company Ford Fashions will participate within the pilot Esports Vogue Week, set to launch in Q3 2021.
Ford Fashions will produce a line of unique content material in and round Esports Vogue Week via its newly launched esports and gaming talent division.
Esports Vogue Group launched in April 2021 and goals to carry the idea of a conventional Vogue Week to the world of esports. The organisation was based by Warren Fish, Owen Fish, Ali Rezvan, and Alex Bienert.
Attire model H4X turned a founding member of Esports Vogue Group earlier this month.
Owen Fish, Founder & VP of Technique and Operations, Esports Vogue Group stated: “Our partnership with Ford Fashions supplies an actual concentrate on our efforts to bridge esports and style in a extra natural and pure approach. By Ford’s legacy inside the trade and their worldwide crew with years of expertise in each expertise administration and the broader style trade – this partnership will incite extra cross-sector collaborations and supply grounds to develop the muse of esports style.”
Justin M. Jacobson, ESQ., Supervisor of Ford Fashions’ Esports and Gaming Expertise Division added: “With Ford Fashions being one of many world’s main style and digital expertise businesses, it was a pure match for our esports and gaming personalities to work and align with Esports Vogue Week to provide some distinctive and revolutionary content material and conversations centred across the intersection of esports, gaming and style.”
Esports Insider says: Ford Fashions provides a excessive stage of legitimacy to Esports Vogue Week and is bound to show some heads within the style trade. Apparel brands are partnering with esports organisations at a rising charge. It will likely be fascinating to see how the occasion unfolds and what sort of superstar designer consideration it attracts sooner or later.